Wednesday, August 28, 2013

Samsung beats Nokia in Indian Mobile phone market

The Korean electronics behemoth samsung has taken the top position in the country replacing Nokia.The 18th annual survey 'V&D 100' covered over 30 mobile handset companies doing business in India across categories like feature phones, multimedia phones and smartphones. The survey attributed Samsung's rise in Indian market to its rich product portfolio catering to customers of all budget categories.
                            "Samsung handset prices range from Rs. 1,500 to Rs. 50,000 and come in varied screen sizes. These two factors helped the company grab customer's attention, besides the product quality and new features," it added. Samsung have 31.5% market share in the end of the year.Nokia dropped to the No 2 spot  with 27.2% market share, The indian mobile handset venture Micromax grabbed no 3 with a market share of 8.7 percent

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